Makenna Erdman
Public Relations // Entertainment
Phone:
920.419.6414
Email:
Address:
W4860 Blackcherry Court
Sherwood, Wisconsin 54169
​
Date of Birth:
June 30, 1995
​
Social Links:
​
Hello there! I'm Makenna.
I am a creative, passionate, enthusiastic and goal-oriented individual who thinks outside the box while coloring inside the lines. I am currently seeking out full-time job opportunities in the entertainment industry and plan to use my strong characteristics and qualities that I have acquired throughout my career in this field of work. Areas of interest are: PR, marketing, events, promotions, branding and entertainment.
​
EXPERIENCE
2018-Present
Special Events
2017-2018
Customer Service Representative
2014-present
Talent Department Assistant
2016-2017
Community Adviser
2016-2017
Marketing Intern
2013-2016
Community Relations/Promotions Intern
2015-2016
Attractions/Guest Relations
2014-2015
Game Day Host/Game Operations
2012-2013
Unpaid Intern
Greater Green Bay Chamber
-
Work under the Special Events Manager to help plan and coordinate several highly attended events such as: Welcome Back Packers Luncheon, Golden Apple Awards, Manufacturing Awards and the Golf Classic
-
Track and report to manager on progress of tasks and projects leading up to events
-
Update chamber website with upcoming events
-
Reach out to external parties in regards to in-kind donations, sponsorship opportunities and venue options
-
Collaborate with graphics and marketing team to create marketing materials for events
-
Identify and resolve any issues both leading up to events and at events
Vanity Fair Corp. Timberland + Vans
-
Determine requirements by working with customers.
-
Answer inquiries by clarifying desired information; researching, locating, and providing information.
-
Resolve problems by clarifying issues; researching and exploring answers and alternative solutions; implementing solutions; escalating unresolved problems.
-
Fulfill requests by clarifying desired information; completing transactions; forwarding requests.
-
Sell additional services by recognizing opportunities to up-sell accounts; explaining new features.
-
Maintain call center database by entering information.
-
Keep equipment operational by following established procedures; reporting malfunctions.
-
Update job knowledge by participating in educational opportunities.
-
Enhance organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
Country Music Association
-
Accommodate talent who are affiliated with the show, such as performers or award presenters, by ensuring they stay on schedule during the duration of rehearsals and shows and taking any stage notes they may need
-
Assist in the management of over 55 talent escorts who together ensure a smooth flow of show (schedule and coordinate all aspects)
-
Served as an "assistant" to Brad Paisley and his management for the past two years
University of Wisconsin Oshkosh
COMMUNITY DEVELOPMENT
-
Assisted in the coordination for monthly volunteer opportunities and initiatives such as serving lunch at the local Salvation Army
-
Planned events and publicized opportunities to the needs of my community in accordance with expectations set forth by the department and A/RHD
-
Interacted individually and in small groups with residents of my floor, community, and building
-
Supported leadership development opportunities for residents of my floor, community and building
-
Created an inclusive community where people feel comfortable expressing themselves
-
Was aware of campus and community resources and referred students to them as necessary
-
Established community standards
ADMINISTRATION
-
Completed tasks accurately and on time
-
Attended all required meetings and training
-
Understood and utilized necessary programs
-
Accurately completed necessary room change paperwork
ROLE MODELING
-
Demonstrated a strong academic commitment and understanding that CA's are students first and need to maintain a 2.5 GPA
-
Incorporated Top 5 Strengths into the work that I did
-
Knew and followed all University and Department policies
-
Practiced ethical behavior and was able to educate others on ethical decision-making
-
Understood how peer pressure affected the position and challenge those who attempt to use peer pressure to their advantage
-
Was a supportive leader in the Department of Residence Life and challenged others to do the same
-
Managed time effectively
-
Demonstrated healthy and effective stress management techniques
COMMUNICATION
-
Was a functional member of a staff team and work effectively with others
-
Effectively communicated with students and staff in a timely and resolution-focused manner
-
Relayed important information to those who needed it and asked questions when clarification on information was necessary
-
Utilized digital communication to ensure that it was appropriate, positive and done for the betterment of the community
-
Reflected on speaking skills and take constructive feedback on those skills in an attempt to improve audience engagement when speaking in public
Green Bay Packers
-
Assisted the Game Presentation department with the execution of various events throughout the year (Draft Day, Packers 5K Run, Training Camp, Family Night)
-
Helped the Game Presentation Department with the execution of game day events (on-field promotions, Johnsonville Tailgate Village, Tailgate Zone)
-
Worked under other departments to help with various events as needed (sponsor events/promotions, fan events)
Wisconsin Timber Rattlers
-
Joined mascots at community appearances including Fang's Reading Club, which works to increase literacy in children throughout Wisconsin while also promotion the Wisconsin Timber Rattlers
-
Worked with the graphics/marketing departments to create promotional materials to bring to all community appearances
-
Organized "Street Team" appearances, spontaneous visitsaround the community, to promote all Timber Rattler home games
-
Utilized creativity and organizational skills to assist with coordination of theme nights at the ball park
-
Decorated, dressed up, brainstormed etc. for theme nights​
-
Attended every Timber Rattlers home game to enhance fan experience through distribution of promo materials
-
Prepared in-game promotions and giveaways
-
Followed the game-day agenda and executed situational giveaways such as the t-shirt tosses
-
Assisted in promotions on the field and throughout the stadium.
Walt Disney World
-
Operating attractions while providing a safe and enjoyable experience for Guests and Cast
-
Dispatching ride vehicles, also safely loading and unloading Guests
-
Providing direction to evacuate rides
-
Reciting memorized spiels to large groups
-
Multitasking and solving problems quickly
-
Answering questions and being responsive to special requests
-
Assisting with Entertainment Parade Guest Control
-
Physical demands include standing and walking for long periods of time, constant hand use and repetitive wrist movement
-
Assisted guests with ticket and park related questions
Milwaukee Bucks
-
Made community appearances as both a host and Hoop Troop member to promote the team through engaging with the fans and possible players in attendance
-
Used public speaking and stage presence skills to lead on-court promotions during some home games where I gained experience being on camera
-
Was a member of Hoop Troop, an interactive hype team, who are in charge of all fan engagement during NBA home games by executing promotions from Milwaukee Bucks sponsorship's
95.9 Kiss FM
-
Promoted the radio station in the community through attending and facilitating different station events
-
Participated in the morning show on-air with hosts
2019-Present
Customer Service Coordinator
Gulfstream Aerospace
-
Provide exceptional customer service to all Gulfstream customers
-
Put together events for customers while they are visiting Gulfstream-Appleton
-
Coordinate monthly customer dinners for in-house customers
-
Review contracts with venues for customer dinners
-
Design monthly customer newsletters and customer dinner menus (New idea that implemented to incorporate my strong creative skills)
-
Establish and maintain relationships with local businesses such as hotels, restaurants and golf courses so we can send customers to them and give them business
-
Arrange gift bags for customers upon their departure to show appreciation for doing business with Gulfstream
-
Coordinate customer accommodations such as hotel, car, catering, travel, entertainment and shuttle transportation
-
Maintain customer database with customer information to help with future visits to our facility and keep track of any arrangements made for the customers
-
Serve as the Gulfstream main point of contact for customers as well as customer service liaisons who assist in the coordination of customer arrangements
-
Greet aircraft upon their arrival
EDUCATION
2013-2017
Bachelor of Arts Degree
2014-2015
Bachelor of Arts Degree
2009-2013
High School Diploma
University of Wisconsin Oshkosh
Public Relations Major (Honors Student)
University of Wisconsin Milwaukee
Journalism Major
Kaukauna High School
​
SKILLS
Photoshop
InDesign
Microsoft Office (Word, Excel, Powerpoint and Outlook)
Wordpress, Wix (blogging)
HTML/CSS
Canva
HTML/CSS
Spanish
Social Media
Creativity
Public Speaking
Presentation
Photography
Event Planning
Communication (verbal/written)
Coordinating
Time Management
Independent
Works well in team/individually
Quick Learner
Leader
Customer Service
Editing
Writing
Data Entry
Listening
Phone Skills/Etiquette
Building/Maintaining Relationships
People Savvy
Problem Solving
Multi-tasking
Focus